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Making the Financial Case

Most sustainability projects touch the budget. A clear, respectful financial case helps leaders say yes.

Which Budget Will Fund It

  • Operating budget: lower-cost pilots or small changes, such as a low-mow test area.
  • Capital budget: larger projects, such as solar, central plant upgrades, or fleet changes. Clarify budget timing and approval steps early.

Is It a Sound Investment

Consider total cost of ownership, estimated savings, maintenance, reliability, and service life. Simple payback is helpful, and life-cycle cost tells a fuller story.

Examples you can adapt:

  • LED lighting: quick payback, ongoing savings.
  • Battery tools for grounds: higher purchase cost, lower fuel and maintenance, favorable total cost after several seasons. [link to case study]
  • Heat pumps and solar: improving economics, value grows over time, strong resilience and emissions benefits.

Use your Energy/GHG Audit to uncover cost-effective measures and to size bigger steps. Bring quotes, incentives, and a short one-page summary with numbers that leaders can review quickly. When a project is mission-critical for emissions, but savings are modest, say so plainly and connect to stated community values and risk reduction.

Non-Financial Benefits That Matter

  • Reduced outage risk and better comfort.
  • Reputation and marketing advantages with climate-aware prospective residents.
  • Alignment with community mission and donor interests.
  • Staff safety and noise reduction with electric equipment.
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